Gambel Communications Welcomes New Marketing Strategist
NEW ORLEANS (Sept. 28, 2020) – New Orleans-based public relations firm Gambel Communications is pleased to announce that Erin Larmann Reynaud has joined the team as a marketing strategist. The appointment is effective immediately.
As a marketing strategist, Reynaud is responsible for developing fully integrated, cross-channel marketing strategies designed around measurable objectives to advance client goals. She is charged with owning client strategy projects from planning through execution and delivery, including, but not limited to, managing client relationships, leading client discovery and research, creating strategic frameworks, marketing programs and developing communications plans. Reynaud is assisting with a myriad of clients including the Sheraton New Orleans, Plush Appeal and SELF Inc.
“We are excited to welcome Erin Larmann Reynaud to our dynamic and driven team,” said Gambel Communications CEO Amy Boyle Collins. Erin’s branding and marketing expertise dovetails nicely to help the agency continue to advance client goals.”
Reynaud graduated from The University of Alabama with a Bachelor of Science in Consumer Affairs. She later received a Master of Business Administration with a concentration in Management Information Systems from The University of New Orleans.
The first decade of her career was spent at Peter A. Mayer Advertising, where she worked in account service. Her client roster included Audubon Nature Institute, Fore!Kids Foundation, Louisiana Economic Development, New Orleans Tourism, Mississippi Power and the Louisiana Department of Education.
Reynaud moved to Baton Rouge in 2010 to work in-house as the national marketing manager for Marucci Sports. She was hired to build the Marucci marketing department and lead her team in repositioning the brand as the number one bat in major league baseball. After several years living in Baton Rouge, Reynaud returned to her roots and worked at MESH Baton Rouge as new business and account service director. Under her leadership, the agency won the Mississippi Aquarium account and developed the marketing and brand strategy that introduced the project to the nation. This experience launched Reynaud’s career in the museum industry. As the marketing and communications director at Knock Knock Children’s Museum, she led the brand development and grand opening marketing strategy that would position the museum as the most visited attraction in Baton Rouge.
Reynaud was called back to New Orleans in 2019 to lend her unique skill set to the successful relocation and reopening of the $45 million Louisiana Children’s Museum. Her insight into grand opening communications and strategic sales planning positioned LCM to welcome record breaking crowds in just six months of operation.
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