Top Packaged Bean Brand in the United States Launches the Camellia® Bean Krewe
Quarterly subscription box includes an assortment of food and merchandise straight from the Crescent City
NEW ORLEANS (February 24, 2022) — Delivering the joy of authentic, Louisiana cooking to kitchens across the nation, Camellia Brand (Camellia) announced the official launch of the Camellia Bean Krewe subscription box – a quarterly, automatic shipment from the top packaged bean brand in the United States.
“Here in Louisiana, we are proud of our historic culinary dishes, many of which incorporate Camellia staples such as red or white beans,” said Vince Hayward, fourth-generation owner and CEO of Camellia’s parent company, L. H. Hayward & Company. “We launched the Camellia Bean Krewe to bring high-quality, authentic Louisiana ingredients right to your door, and ultimately, your dinner table.”
Camellia was founded in New Orleans nearly 100 years ago, making it the oldest dried bean company in America. To honor its history, the subscription box was aptly named the Camellia Bean Krewe – a tasteful tribute to “krewes,” or social groups that promote unity and friendship throughout Carnival season in the region
The contents of each subscription box will be kept a surprise until they arrive, but subscribers can anticipate a wide variety of curated items each month including, but not limited to:
· Classic and rare heirloom beans
· New products not yet available to the public
· Products from sister-company Dagostino Pasta Company and other local, New Orleans artisans
· Exclusive recipes, deals and discounts
· A few lagniappe items or, a little something extra
The Camellia Bean Krewe will be delivered to subscribers on a quarterly basis. Seasonal boxes cost $39.95 each plus shipping. To subscribe to The Camellia Bean Krewe or to learn more, visit camelliabrand.com or follow @CamelliaBeans.